Crunching the Numbers: Global Breakfast Cereal Market Outlook 2025–2030
The global breakfast cereal market size was estimated at USD 41.12 billion in 2024 and is projected to expand at a compound annual growth rate (CAGR) of 3.5% from 2025 to 2030. A significant driver of this growth is the evolving consumer preference toward healthier food choices. Increasingly, consumers are seeking breakfast cereals that are not only high in protein and made with whole grains but also enhanced with additional nutritional benefits such as dietary fiber, probiotics, and essential vitamins. This trend has spurred a wave of innovation within the industry, with manufacturers launching a variety of new products designed to meet specific dietary requirements. These include gluten-free, vegan, and organic options, catering to individuals with food sensitivities, ethical preferences, or a desire for cleaner eating. Furthermore, the demand for convenience has given rise to a growing segment of on-the-go breakfast alternatives. Products such as muesli, flax see...