Global Predictive Analytics Market: Trends, Growth & Forecast (2025–2030)
The global predictive analytics market is projected to expand significantly, reaching USD 82.35 billion by 2030, with an anticipated CAGR of 28.3% from 2025 to 2030, as reported by Grand View Research, Inc. This growth is primarily fueled by the escalating reliance on vast datasets and the integration of cutting-edge technologies such as AI, machine learning, and big data. Predictive analytics solutions convert raw data into actionable insights, allowing organizations to identify patterns and devise strategic decisions. These technologies have played a pivotal role in search advertising and recommendation engines, reinforcing their importance in today's data-driven world. The increasing recognition of data analytics as a competitive differentiator is further accelerating the adoption of these solutions. Several key factors are propelling the expansion of predictive analytics, including enhanced usability of products, rapid technological advancements, the exponential...