Latest Market Research Report 2025

 Toilet paper is an everyday essential we often take for granted, yet its story is far more fascinating than you might imagine. This ubiquitous product is part of a global  toilet paper market , which is projected to reach USD 75.6 billion by 2030, showing a robust 4.4% CAGR, with North America leading consumption. Beyond its economic impact, here are some intriguing facts about this humble roll. From Ancient Times to Modern Comfort Long before neatly packaged rolls, hygiene practices varied wildly. Ancient civilizations used everything from leaves and corn cobs to sponges on sticks. The concept of dedicated toilet paper began in 1857 with Joseph Gayetty's medicinal paper, initially marketed with health claims due to public modesty. Early toilet paper even suffered from a ‘splinter problem’ before manufacturing advancements in the 1930s finally prioritized user comfort. Even the age-old, over or under debate was settled by Seth Wheeler's 1891 patent, which clearly de...

  The global  toilet paper market  size is anticipated to reach USD 75.6 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to register a CAGR of 4.4% from 2022 to 2030. Toilet paper has become increasingly popular among consumers in recent years, and this trend is expected to continue in the coming years. Rising awareness about health and hygiene is driving the demand for personal care products such as toilet paper. Customers in European as well as North American countries are spending more on hygiene and safety products.   The ongoing pandemic increased the demand for toilet paper in households leading to disruption in the supply chain. The average amount of toilet paper used per capita by Americans is roughly 140 rolls i.e. that’s 28 pounds in a year. The U.S. is the biggest buyer of toilet paper in the world. COVID-19 caused demand for toilet paper in e-commerce to shift drastically from away-from-home to at-home due t...

  Toilet Paper Industry Overview The global toilet paper market size was estimated at USD 51.2 billion in 2021 and is anticipated to grow at a compounded annual growth rate (CAGR) of 4.4% from 2022 to 2030. The market growth is driven by the growing health and wellness trend among consumers globally. In addition, shifting consumer behavior patterns for home care products across the world is driving the market.   Gather more insights about the market drivers, restrains and growth of the Global Toilet Paper Market   The global toilet paper supply chain and distribution channels were interrupted by the Coronavirus pandemic, which resulted in global closures and limitations. The toilet paper market, on the other hand, has reaped significant benefits from the lockdown and travel restrictions in many areas. Because of the pandemic restrictions, demand for at-home toilet paper is higher than the demand for toilet paper purchased elsewhere.   The global demand for hyg...