Fueling the Future: The Rise of Plant-Based Nutrition Bars
The global plant-based bars market size is expected to reach USD 7.80 billion in 2030, expanding at a CAGR of 14.0% from 2023 to 2030, according to a new report by Grand View Research, Inc. The surging demand for plant-based bars can be attributed mainly to the growing focus of consumers on their health and well-being. The rising chronic diseases such as heart disease, diabetes, and obesity, have resulted in a shift in consumers’ snacking preferences. Individuals are seeking healthier snack alternatives that can offer them the necessary nourishment and stamina to maintain good health. Plant-based bars, being rich in fiber, protein, and healthy fats, have emerged as a viable option, as they usually contain fewer calories and less sugar compared to their conventional counterparts. The protein bars segment dominated the market by holding a major share in 2022. The escalating demand for plant-based protein alternatives has extended to plant-based protein bars. With...